Alere Home Monitoring allows patients to regain their freedom by offering services to manage their medication levels remotely. We developed a bold and impactful brand campaign that illustrated what is possible for patients that partner with Alere. We designed a website with a built-in vitamin finder to help patients navigate their diet and nutritional limitations. To make this feature feel on-brand, we created a custom iconography style to go with the brighter aesthetic of the site. We also designed print and digital advertisements.